A History Of Pabst Commercials

Before it was the official drink of Hipster USA, Pabst Blue Ribbon was an All-American, mainstream lager. Brewed by the same company responsible for St. Ides, this Cali-based conglomerate dates back to 1844, but seems to have disappeared from any Super Bowl commercial spots.

Pabst

Well, at one time, the brewery employed a young, Patrick Swayze, for its promotional campaign. In honor of the late actor, and one of his first employers, here’s a look back at some of the beverage’s greatest advertisements…

Hit the jump for more Pabst on Broadway

1950

1960

1960

1979

1979

1989

2004

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